Meet Grandma Daisy: The Best Way to Use AI in 2024!

Meet Daisy, O2’s AI Granny Who’s Turning the Tables on Scammers!

In a world where scammers are becoming increasingly sophisticated, O2 has developed an ingenious solution to outwit fraudsters. Say hello to Daisy, an AI Granny created to waste scammers’ time and keep them away from real victims. Trained with cutting-edge technology, Daisy’s lifelike conversations are so convincing that fraudsters think they’ve found an easy target. But little do they know, Daisy is outsmarting them at their own game!

How Daisy Works

Daisy, who holds the title of Head of Scammer Relations at O2, uses advanced AI models to talk to scammers in real-time. With no need for input from humans, Daisy can keep fraudsters on the phone for up to 40 minutes! During these conversations, she meanders through stories about her family, knitting passion, and even provides fake bank details—all to waste the scammers’ time.

A Celebrity Backing the Cause: Amy Hart’s Powerful Video

To raise awareness, former Love Island star and scam victim Amy Hart has teamed up with Daisy. After a terrifying scam experience, where more than £5,000 was stolen from her bank account, Amy is passionate about educating the public on the lengths scammers will go to. She worked with O2 and Daisy to create a shocking video, revealing just how tricky these fraudsters can be and offering tips on how to stay protected.

O2’s Fight Against the UK’s Fraud Epidemic

Fraud is a serious issue in the UK, with 7 in 10 Brits reporting they’ve been targeted. In fact, 22% of people experience a scam attempt every single week. O2 has been actively working on tackling this issue through a combination of AI-powered spam-fighting tools, including Daisy.

But Daisy isn’t just about wasting scammers’ time; she’s also a reminder to stay vigilant. Scammers are becoming more sophisticated every day, and O2 urges customers to report suspicious calls and texts to 7726. This helps prevent fraudsters from targeting other victims.

Top Tips from O2 to Stay Safe

1. STOP: If you get an unexpected call, especially one asking for personal information, hang up and call back using a trusted number.
2. SEND: If you receive a scam call or message, report it immediately to 7726 (free of charge).
3. SPEAK OUT: Share your experience with family and friends to help protect them too.

Why Daisy Matters

Daisy’s creation comes at a time when fraud is on the rise in the UK. In fact, last year alone, Virgin Media O2 blocked over £250 million in fraudulent transactions. The company has invested heavily in technologies like Daisy to stop scammers in their tracks.

It’s important to remember that scammers often target people based on assumptions, such as age or trust. By using Daisy, O2 is not only wasting scammers’ time but also exposing the sneaky tactics they use to trick people.

Daisy’s Impact So Far

Since Daisy’s debut, scammers have been kept on the phone for hours. By tying them up with meaningless conversations, Daisy ensures that real customers stay safe. And with support from social media stars like Amy Hart, Daisy is showing the public that fighting back against fraud can also be a fun and effective way to raise awareness.

Stay safe, keep your guard up, and remember—leave scambaiting to the experts like Daisy! Read more here.